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home | Feature Articles
 


Feature Articles

Find the latest feature articles here!

We generally post new articles every day, and most of them can be found right here. Click on any headline below to find the full article.

And be sure to click the 'view more articles' link at the bottom of the page to read articles you may have missed.

NEW Client lead Acquisition Ads
Use these small space ads in all local magazines, newspapers, circulars, association and niche publications. They are cheap, you can have a ton of them running at any one time for the cost of one normal ad targeting different niche demographic groups and they have one PURPOSE: To . . . keep reading
WOW 251 Direct Response Headlines to Attract Cash Like A Magnet
WOW 251 Direct Response Headlines to Attract Cash Like A Magnet Your Headline does 80% of the work. Here are 251 Proven Profit-Pulling Direct Response Headlines to swipe and deploy for promotions, letters, events, postcards and more... These headlines will attract money like a . . . keep reading
Important Update About Your Credit Card Fees
Important Update About Your Credit Card Fees As costs skyrocket for spa and salon industry business owners, you must stay on top of all changes in fees from providers. Especially those levied on . . . keep reading
New Concept -- Get More Customers & Save 95% on Marketing Costs
New Concept -- Get More Customers & Save 95% on Marketing Costs That's right! You can get more customers and spend LESS money. This is possible when you recognize the power of... . . . keep reading
The 4 Greatest Retail Myths Of All Time
The 4 Greatest Retail Myths Of All Time Myth #1: OFFER A LOT OF PRODUCT SELECTION -- This only confuses the client. The more choices a client has to make, the less decision she will make because... . . . keep reading
Retail Secrets That Vendors Don't Want You To Know About
Retail Secrets That Vendors Don't Want You To Know About "Would a rose by any other name still smell as sweet?" Our friend Shakespeare asked the correct question. One of the most difficult decisions you will make is to select product lines to use and sell at your spa. Get it right -- and... . . . keep reading
Do You Make These Mistakes As A Spa Owner?
Do You Make These Mistakes As A Spa Owner? WORK IN YOUR BUSINESS -- Most owners think they and only they can do the things that need to be done in a business, when in fact the... . . . keep reading
How To Keep Your Employees Happy, Loyal, And Producing!
How To Keep Your Employees Happy, Loyal, And Producing! Now that you found the perfect team, your goal should be to minimize turnover and support your team so that they will produce for you. We are going to assume that you have first... . . . keep reading
How To Find Your Most Valuable Asset -- Employees
How To Find Your Most Valuable Asset -- Employees Once you open the doors to your business, you may think the hard part is over. However, next to getting people in the door, the most critical factor in your success is... . . . keep reading
Give Your Spa or Salon Clients What They Really Want
Give Your Spa or Salon Clients What They Really Want Do you think you're giving your clients exactly what they want? Well if you think they want a new set of nails or an exotic facial, think again... . . . keep reading
Yellow Pages Ads That Make Your Phone Ring Like Crazy!
Yellow Pages Ads That Make Your Phone Ring Like Crazy! Frustrated with your Yellow Pages results? Want your ad to bring in more new clients than you could ever imagine? Yellow Pages ads can work like gangbusters, unless you're part of the 95% of advertisers that let the... . . . keep reading
3 Ways Most Spa and Salon Owners Fail At Marketing
3 Ways Most Spa and Salon Owners Fail At Marketing Ever wonder why the spa or salon across town is always busy, but you're phone hardly rings at all? You're marketing, but it's not working. Would you like to know how to turn the tables and become the only real choice in your area? . . . keep reading



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 SUBSCRIBERS SAY
Here's what some of our members are saying ...
"By way of introduction I am Rosemary Weiner, Owner of the Brass Rose Spa and Chairman of the DSA Advisory Board. I was one of the listeners on the line for your webinar. I'd like to thank you for the valuable and useful information I got that night. As Skip Williams will tell you, I know everything! (joke). I rarely take notes at seminars because I've usually "been there....done that".However, I took 5 pages of notes while I was listening to you.

I took those notes and have used them for my action/implementation plan which has been distributed to my VP & our Spa Director. I have attached it as proof of how much I got out of what you had to say.

Thank You, again for allowing me to be part of one of the best seminars I ever attended."

Rosemary Weiner
Owner, The Brass Rose Spa Chair
Day Spa Association Advisory Board Chair
New Jersey Metro Beauty Advisory Council.

“Craig all I have to say is I’m glad I found you and your system when I did. If I hadn’t started using your marketing system three months ago I probably wouldn’t be writing you now as I would have had to close my spa. I hope this will help other spa owners who need a lift in their businesses. Thanks for saving my spa.”
Martin O'Donnell
Hot Springs, AR


“Craig, your spa marketing manager rocks. I was doing all the wrong things in my business but since you set me straight I’m actually working less and making more. The best part is I’m enjoying my spa again.”
Harold Jameson
Kerrville, TX


“I am not one to make comments about products but I felt it necessary to write you about your Spa Marketing Manager system. My spa business was creeping along slowly. Most of my attempts at marketing just didn’t seem to get the results I wanted. After trying your system I actually experienced a 33% increase in my sales over a four month period. I suppose if I had followed your instructions to the letter I would have had a larger take. Appreciatively “
Selena Williams.
London, UK



Check out the ShowMeWhatsWorking.com "If We Don't Make You Money - Don't Pay Us Guarantee!"



"I don’t know if any one else using your spa marketing systems had this happen to them or not. Since I’m paying for your systems I figured I better squeeze every penny worth of value from it. All I can say is boy does it work like a charm. In only three months of following your teachings to the letter I made a 40% profit over the same period last year. Like I said I don’t know if this is normal but keep it coming. Thanks Craig"
Roberto Gianelli
Seattle, WA